Powa Products
Fresh designs for Electrolux's accessories store to coincide with new branding efforts
I was asked to create some high level visual treatments for the Electrolux Parts & Accessories online presence based on bespoke layouts within the Powa platform - establishing a consistent, vibrant and bold theme adhering to Electrolux's latest brand and style guidelines, that could be then applied to their responsive platforms and throughout the full desktop suite. As an initial dive into the look and feel at the homepage and product detail level, the exploration touched upon a few visual elements that inspired us to dig deeper and we worked right through to checkout.